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Marketing Senior Associate, Cyber Risk

Job ID 21005813 Manila, Philippines

In a world of disruption and increasingly complex business challenges, our professionals bring truth into focus with the Kroll Lens. Our sharp analytical skills, paired with the latest technology, allow us to give our clients clarity—not just answers—in all areas of business. We value the diverse backgrounds and perspectives that enable us to think globally. As part of One team, One Kroll, you’ll contribute to a supportive and collaborative work environment that empowers you to excel.

We are currently seeking a Vice President to join Kroll’s Global Communications team in New York. The Vice President, Internal and Executive Communications is a self-motivated communicator who is proficient at storytelling, an excellent writer who knows how to capture the voice of an executive, and who can come up with creative and innovative ideas and ways to inform, motivate, delight and engage employees through multiple channels. This person will need to not only communicate the strategy in clear and persuasive terms to internal constituencies but also translate this strategy into specific opportunities for internal staff members.

At Kroll, your work will help deliver clarity to our clients’ most complex governance, risk and transparency challenges. Apply now to join One team, One Kroll.

RESPONSIBILITIES:

Kroll’s Cyber Risk team works on over 3,200 cases a year, including some of the most complex and highest profile matters in the world. With experts based around the world, supported by ground-breaking technology, we help protect our client’s data, people, operations and reputation with innovative assessments, investigations and intelligence. We are the only company in the world with the expertise and resources to deliver global, end-to-end cyber risk solutions, supporting organizations through every step of their journey toward cyber resilience. 

Clients count on us for quick and expert support in the event of and in preparation against a cyber incident; from incident response to risk assessments, and complex forensics to breach notification and ID theft remediation, including sophisticated managed detection and response solutions, we help clients – of all sizes – make confident decisions.

We’re seeking a Marketing Senior Associate focused on Analyst Relations to join the Cyber Risk Marketing team, reporting into the Senior Manager for Media and Analyst Relations.

This individual will help map our analyst engagements across a range of analyst houses. They will work closely with senior executives inside the business to build compelling narratives and create comprehensive answers to analyst questionnaires. They will also ‘own’ use of the ARchitect analyst tool, using it to report on our growing awareness within the community.

This role will require strong written skills, as the successful candidate will need to interpret and fine tune business messaging into responses for analysts which position the company in line with analyst interpretations of the market. It will also require strong communication, organization and project management skills, in coordinating analysts and senior executives, as well as tracking engagements and reports.

  • Assist in the mapping, prioritization and planning of analyst briefings across a range of analyst houses and geographies
  • Pitch for briefings with analysts, coordinate logistics and staff calls
  • Write pre-briefing notes on analysts, advising on their coverage area / interests
  • Work with executives to build narratives and presentations around key market propositions
  • Prepare spokespeople for conversations with analysts
  • Write post-briefing notes on engagement, following up on any questions and next steps
  • Coordinate analyst engagement at events, including mapping attendance, influence to date and setting up engagements where possible
  • Track all analyst engagements, including: sentiment, who they’ve spoken to and content of briefing
  • Track existing and future analyst reports to ensure Kroll is maximizing influence at key times among analysts, compared to competitors
  • Reading technical analyst reports and being able to understand where Kroll capabilities would fit
  • Assist the team in writing analyst report requests. Including, distilling the questions, sourcing responses and managing approvals
  • Generate ideas for stimulating customer reviews on analyst platforms e.g. Peer Insights
  • Own the ARchitect tool, including pulling out relevant analysts for Kroll to brief as its business focus evolves and analyzing awareness to date among analysts of Kroll, alongside administrative requirements
  • Draft, secure approvals and manage distribution of monthly newsletter from Kroll to list of relevant analysts

REQUIREMENTS:

Essential:

  • 2+ years of experience in B2B technology marketing or PR, preferably in the cyber security space
  • Excellent written and verbal communication skills
  • Organized and process driven approach to success
  • Able to read complex technical documents and distill down to key messages / sentiment
  • Passion for brand awareness and writing compelling messaging
  • Strong influencing and inter-personal communication skills to operate strategically across all levels of the organization and with senior external stakeholders
  • A positive attitude, eagerness to learn and creative flair
  • Understanding of the cyber security industry and competitive landscape
  • Ability to work as part of a complex cross-functional and cross-regional team
  • Strong project management and organization skills
  • A keen eye for detail, analytical and results-driven approach

Desirable:

  • Familiarity with analyst database tool e.g. ARchitect
  • Familiarity with Gartner, inquiries and vendor briefing process
  • Experience building presentations for business executives to present to analysts
  • Awareness and involvement in completing analyst questionnaires for reports
  • General experience building brand awareness either within press or analyst communities

In order to be considered for a position, you must formally apply via careers.kroll.com.

Kroll is committed to equal opportunity and diversity, and recruits people based on merit.

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